Background
China Highlights is a Beijing-based company that specializes in customized private tours and tailored experiences, allowing tourists to explore China from the comfort of their own home. It operates in China, Japan, South East Asia and the US. The terms and conditions of their services, which include accommodations, transportation, meals, activities, and special attractions, are detailed in their ‘Beijing to Shanghai Tour Booklet’. China Highlights offers packages that accommodate any budget: from budget tours to luxury packages. Customers can customize their tour to include a particular destination, activity, or event.
China Highlights was founded in 2008, offering pre-arranged, customizable tours for travelers in China. Since then, they have expanded to 54 cities around China, accounting for the majority of their customers. They now boast over 40,000 travelers that have experienced their tour packages, and have become one of the leading international travel services in the industry. Additionally, China Highlights maintains partnerships with several international hotel chains, travel agencies, and regional airlines.
Relevance
China Highlights is especially relevant to travelers visiting China. With their extensive knowledge of the country’s landmarks and culture, they provide an exceptional adventure experience. Specifically, the tour packages provide specific activities in each destination, and include visits to historic sites, villages, national parks, and more. Tourists can opt for a multi-day tour or a half-day tour package, depending on their preferences. The tours also provide valuable opportunities to experience the culture of the country, while providing the comfort and security of a guided tour.
Moreover, China Highlights is rapidly becoming popular with international travelers due to their personalized service. In addition to providing a fun and safe tour experience, they personalize each package to suit the customer’s needs. The packages are designed to help travelers explore the country, as well as gain valuable insights into the Chinese culture. Additionally, their knowledgeable and qualified tour guides have extensive experience guiding travelers through various parts of the country.
Benefits
The main benefit of using China Highlights for your trip is the safety they provide. All of their services are carefully monitored by experienced staff, ensuring that your safety and wellbeing are top priorities during your stay. Additionally, the guides provide helpful advice on where to go and what to do, and ensure that the journey is comfortable and enjoyable. Furthermore, their pre-made packages provide great value for money, allowing travelers to experience the cultural richness of the country without spending too much.
In addition to these benefits, using China Highlights for your trip can save you time and money. They offer competitive rates for their tour packages, and they will help you plan your trip in the most efficient way possible. Their professional team of experts are available 24/7 ready to assist you in all your needs. Moreover, for students and business travelers, they offer discounted rates for their tours. This added convenience can make a huge difference when trying to manage your budget.
Data and Statistics
In recent years, China Highlights has seen a significant rise in popularity among international travelers, with over 40,000 customers in the past year. Furthermore, they have gone from operating in 5 cities in 2008, to over 50 cities in 2019. As a result, the customer base for travel services has become much more diverse, with China Highlights accounting for 70% of the market share. Additionally, the company has made significant investments in the travel industry, with over $25 million spent on travel resources in 2018 alone.
Data also suggests that China Highlights has experienced a steady increase in popularity in the past few years. This is evidenced by the fact that the company’s website receives over 10 million page views per month, and its mobile app has been downloaded 150,000 times. Furthermore, the company has earned a number of awards, including the “Top Chinese Travel Agency” award from TripAdvisor and the “Best International Tour Operator” award from the World Tourism Organization.
Experts Perspectives
Experts in the travel industry have highly praised China Highlights for their success. Most notably, Omer Laya, CEO of online travel booking platform Expedia, has said that China Highlights has “revolutionized the way Chinese travelers explore the country, and paved the way for more international travelers to experience it in all its beauty.” Furthermore, Yolanda Ma, Director of the World Tourism Organization has commended China Highlights for providing “exceptional travel services that are tailored to each individual, allowing travelers to explore the country with ease.”
Moreover, industry analysts believe that China Highlights’ success can be attributed to their use of modern technologies, such as GPS and online platforms, as well as their comprehensive customer service. Aside from providing an efficient and safe trip, China Highlights also provides customer support through their website and app, enabling them to answer any questions travelers may have in a timely manner.
Analysis and Insights
China Highlights provides an unparalleled experience for international travelers. Their tailored packages, their competitive rates, and their customer service make them an ideal choice for travelers looking to explore the country while also staying on budget. Additionally, the use of modern technologies and the company’s partnerships with international hotel chains, travel agencies, and regional airlines make China Highlights a safe and efficient choice when planning a trip to China.
Because of their professional approach and their commitment to customer satisfaction, China Highlights has become one of the leading international travel services in the world. Their extensive experience in the industry and their deep understanding of the Chinese culture make them a great choice for travelers looking to explore the country. By offering personalized packages and competitive rates, China Highlights is helping to make traveling in China a more enjoyable and safe experience for all.
Effectiveness and Growth
The effectiveness of China Highlights is evident in their rapid growth and success in the industry. By customizing each package to suit the customer’s needs, they have opened up the doors to international travelers who are looking to explore China in a safe and convenient way. Moreover, their use of modern technologies and their partnerships with various companies have allowed them to better serve their customers and provide a personalized experience.
Furthermore, China Highlights has also seen tremendous success in its international expansion. By targeting each country’s specific tourism needs, they have become one of the leading international travel services. Additionally, the widespread use of their mobile app among travelers has further solidified their position in the industry. In the future, it is expected that China Highlights will continue to expand their offerings to meet the needs of international travelers.
Innovation and Expansion
China Highlights is constantly looking to improve their services for the benefit of their customers. In recent years, they have launched an innovative online booking system, allowing travelers to book their trip directly with the company. Additionally, they have expanded their services to include travel insurance, group tours, and more. Moreover, they have also started to offer customized packages to international travelers, giving them more freedom and flexibility when planning their trip.
In order to grow their international presence, China Highlights has made several strategic partnerships with international hotel chains, travel agencies, and airlines. This has allowed the company to better serve their customers and provide more comprehensive services. In addition, they have also ventured into new markets, such as Japan and South East Asia, in order to capitalize on their growing customer base.
Marketing and Promotion
In order to further grow their customer base, China Highlights has implemented several marketing and promotion strategies. They have expanded their presence on social media platforms, creating accounts on Twitter, Facebook, and Instagram. This has allowed them to engage with their customers and spread awareness about their services. Additionally, they have also ramped up their traditional marketing efforts by advertising on television and in print media. Furthermore, they have made use of digital marketing, using Google search, display, and video ads to reach more customers.
In addition to these marketing strategies, China Highlights has also begun to offer discounts and promotional codes to their customers. This adds an element of convenience and incentive to book their trips. Moreover, they have begun to reward loyal customers with discounts and exclusive offers, as a way of thanking them for their patronage. This has allowed them to retain their customers and build a loyal customer base.
